What do I need to list at to clear this profit?
Most calculators go price to payout. This one goes the other way: tell it the profit you want on the item and it solves the listing price for every platform at once, fees included.
| Platform | List at | Fees at that price | Fees % |
|---|---|---|---|
| Depop | $38.73 | $1.73 | 4.47% |
| Poshmark | $40.00 | $8.00 | 20% |
| TikTok Shop | $40.22 | $3.22 | 8.01% |
| Mercari | $41.11 | $4.11 | 10% |
| Etsy | $41.38 | $4.38 | 10.58% |
| Whatnot | $41.86 | $4.86 | 11.61% |
| eBay | $43.29 | $6.29 | 14.53% |
| StockX | $43.30 | $11.30 | 26.1% |
| Amazon | $43.53 | $6.53 | 15% |
Default category and seller level on each platform. Sorted lowest required price first. A dash means the profit target cannot be reached under $10,000.
How to use this
Set the profit you want and your real costs, including the label you will buy. The table gives the minimum listing price on each platform that clears that profit after every fee. Lower is better: it means the platform's fees eat less of the gap between your cost and your price, which lets you undercut competitors or pocket the difference.
Two cautions. First, on Poshmark, StockX and Vinted the buyer pays the shipping label separately, so the "shipping you charge" field is ignored there and your own shipping cost should be 0. Second, the price shown is what you receive from the marketplace as the item price; on Vinted, Depop (US) and Mercari the buyer also pays a platform fee on top, so the buyer-facing total is higher.
Why the same profit needs different prices
Because fees are a percentage of price, a platform charging 20% needs a 25% higher price than a platform charging 0% to deliver the same cash. The fixed fees shift the whole curve up by a fixed amount. That is why the ordering in the table can change when you change the profit target: at low profit targets the fixed fees dominate, at high targets the percentages do.